01BrooklynBrooklyn
East Williamsburg
796 Grand Street, Brooklyn, NY 11211917-478-0571Grand Street neighborhood barbering since 2018
Monday–Friday: 11:00 AM–8:00 PMSaturday: 9:00 AM–7:00 PMSunday: Closed
New York barbering · Since 2011
Old-school soul.
Modern craft.
Precision barbering and genuine neighborhood hospitality—served in Astoria and East Williamsburg.
- 2NYC locations
- 2011Astoria origins
- SQUIREEasy booking
Choose your neighborhood
Two shops. One standard.
Pick the location that works for you, then choose your barber and time directly in SQUIRE.
01Brooklyn
02QueensQueens
Astoria
32-41 Steinway St, Astoria, NY 11103917-478-0571Our original neighborhood shop, established in 2011
Monday–Wednesday: 11:00 AM–9:00 PMThursday–Friday: 10:00 AM–9:00 PMSaturday: 9:00 AM–8:00 PMSunday: Closed
Services
Craft without shortcuts.
Every service starts with a conversation and ends with the details handled. View current services and pricing on SQUIRE.
Haircut
A considered cut shaped around your hair, features, and everyday routine.
Haircut + beard
A complete haircut and beard service with clean lines and balanced proportions.
Beard trim
Clipper and scissor shaping tailored to your face, finished with precision.
Traditional wet shave
Hot towel, warm lather, and straight-razor technique for a close, comfortable shave.
Kids’ haircut
Patient, comfortable barbering that keeps younger clients relaxed in the chair.
Consultation
Time to understand your hair and build the right shape, style, and maintenance plan.
Our story
Built on neighborhood history.
Groomers & Pomade began in Astoria in 2011. Our East Williamsburg shop opened on Grand Street in 2018—in a space with a long history of neighborhood barbering dating back to the 1940s.
Original tile, exposed brick, antique chairs, and vintage barber pieces give the shops their character. Contemporary technique and constant practice keep the work moving forward.
Read the Grand Street story
Booking made simple
Your chair is a few taps away.
SQUIRE shows current barbers, services, pricing, and times before you confirm. Start with the neighborhood closest to you.
G&P
East Williamsburg
Brooklyn, New York
G&P
Astoria
Queens, New York
“More than a haircut. An experience worth returning to.”
Good to know
Before you sit down.
The quick answers. For current services, pricing, and barber availability, SQUIRE is the source of truth.
Do you accept walk-ins?
Yes. Walk-ins are welcome at both shops, although booking ahead through SQUIRE is encouraged to secure your preferred time.
How do I book an appointment?
Choose East Williamsburg or Astoria, then SQUIRE will show the current barbers, services, pricing, and available times for that location.
Where are the shops located?
Our Brooklyn shop is on Grand Street in East Williamsburg, and our Queens shop is on Steinway Street in Astoria. Use the directions link on either location card.
Where can I find current service information?
SQUIRE is the source of truth for current services, pricing, barber availability, and appointment times.
Find your barber
Ready when you are.
Choose a shop, choose your barber, and claim your time.